Apple Podcasts brings new delegate broadcasting feature for creators

Tech giant Apple has announced a new feature, Apple Podcasts Delegated Delivery, to allow creators to upload, manage and distribute their premium audio through participating third-party hosting providers.

Delegated delivery reduces operational tasks for podcast subscriptions so creators can focus on making and marketing their work.

“When delegated delivery launches this fall, creators will be able to authorize a participating hosting provider to stream free and premium episodes to Apple Podcasts on their behalf,” the company said in a statement.

“Once authorized, creators can simply use the dashboard offered by their participating hosting provider to publish new free and premium episodes. This includes the ability to schedule the release of exclusive, early access, bonus and free content. advertising using WAV, FLAC, and MP3 files,” he added.

Delegated delivery also allows creators to submit premium and free shows, making it even easier to add new shows to the Apple Podcasts directory through participating hosting providers.

All shows and subscriptions will continue to be reviewed by Apple Podcasts before they become available to ensure they meet our content guidelines.

“Additional information about delegated delivery, including resources to help creators take advantage of this new feature, will be posted by Apple Podcasts and participating hosts ahead of launch,” the company said.

With Delegated Delivery, Apple said it is continuing its legacy of creating tools and technologies that advance the podcast industry’s open ecosystem to serve listeners and creators around the world.



(Only the title and image of this report may have been edited by Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

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