WebMD, symplr partner on research, planning



WebMD is working with vendor data management research platform symplr on a research and planning tool that combines the strengths of both entities, according to a Press release.

The new offering uses search engine optimization and ‘trusted content’ to drive customers to ‘the digital gateway to a healthcare system for real-time provider search and appointment scheduling. you, ”the statement read.

The goal is for WebMD content to direct consumers to participating vendors, as well as symplr’s Find a Doctor research and planning tool. It will allow consumers to find and schedule appointments from a workflow rather than having to determine a provider’s availability and health plan participation over the phone, the statement said.

WebMD sees more than 75 million consumers each month search its site for health information and advice on how to take action to treat their symptoms, including ways to find healthcare professionals who can answer their questions. needs, the statement said.

Meanwhile, the symplr directory is used by some of the nation’s largest healthcare systems for data management, the statement said.

“The extension of symplr’s vast supplier resources and services and supplier data curated at WebMD, including subspecialty, clinical and patient-friendly search terms, health plan participation, and direct planning in the electronic health record, makes it easier for consumers to find [healthcare professionals] and make an appointment with a supplier available on the network, ”the companies said in the release.

In other digital health news, Rochester RHIO last week became the first health information exchange to collaborate with the Ciitizen Network to facilitate sharing of clinical data with patients.

Read more: Ciitizen HealthTech Firm Collaborates With Rochester RHIO For Streamlined Data Sharing

Based in New York City, Ciitizen is a healthcare technology start-up that gives patients full control over their medical records. The company’s recently launched Cures Gateway is designed to streamline compliance to make it easier for patients to get the information they ask for. It allows patients to access health records from any personal health application while complying with compliance rules.



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